The History Of Disneyland

DisneyLand

The History Of DisneyLand

The founder of DisneyLand is Walt Disney. He was inspired when he was visiting an amusement park named Griffith Park in Los Angeles with his daughters, Diane and Sharon. He wanted to make a place where adults and children could have fun together. He was influenced by some another amusement park such as World’s Columbian Exposition of 1893 in Chicago (his father worked at the Exposition, Midway Plaisance, Benton Harbor,  Eden Springs park. The draft of Disneyland was sent to Dick Kelsey (studio production designer) on August 31, 1948 known as “Mickey Mouse Park”.  

The initial concept, the Mickey Mouse Park, started with an 8-acre (3.2 ha) plot across Riverside Drive. He started to visit other parks for inspiration and ideas, including Tivoli Gardens in Denmark, Eftelinga in the Netherlands and Greenfield Village, Playland, and Children's Fairyland in the United States.

Difficulties in gaining funding prompted Disney to investigate new methods of fundraising, deciding to create a show named Disneyland. It was broadcast on then-fledgling ABC. In return, the network agreed to help finance the park. For its first five years of operation, Disneyland was owned by Disneyland, Inc., which was jointly owned by Walt Disney Productions, Walt Disney, Western Publishing and ABC. By 1960, Walt Disney Productions bought out all other shares, a partnership which would eventually lead to the Walt Disney Corporation's acquisition of ABC in the mid-1990s. In 1952, the proposed project had been called Disneylandia, but Disney followed ABC's advice and changed it to Disneyland two years later, when excavation of the site began. Construction began on July 16, 1954 and cost $17 million to complete. The park was opened one year and one day later.

Disneyland was dedicated at an "International Press Preview" event held on Sunday, July 17, 1955, which was only open to invited guests and the media. The following day, it opened to the public, featuring twenty attractions. The Special Sunday events, including the dedication, were televised nationwide and anchored by three of Walt Disney's friends from Hollywood: Art Linkletter, Bob Cummings, and Ronald Reagan. ABC broadcast the event live, during which many guests tripped over the television camera cables.

When Disney started to read the plaque for Tomorrowland, he read partway then stopped when a technician off-camera said something to him, and after realizing he was on-air, said, "I thought I got a signal", and began the dedication from the start.

The first person to buy a ticket and enter the park was David MacPherson with ticket number 2, as Roy O. Disney arranged to pre-purchase ticket number 1 from Curtis Lineberry, the manager of admissions. However, an official picture of Walt Disney and two children, Christine Vess Watkins (age 5) and Michael Schwartner (7), inaccurately identifies them as the first two guests of Disneyland. Both received lifetime passes to Disneyland that day, and MacPherson was awarded one shortly thereafter, which was later expanded to every single Disney-owned park in the world. Approximately 50,000 guests attended the Monday opening day.

In 1990s, iniciated to expand the one-park and one hotel property. The Disneyland Park, known as part of the Disneyland Resort. At this time, the property saw the addition of the Disney California Adventure theme park, a shopping, dining and entertainment complex named Downtown Disney, a remodeled Disneyland Hotel, the construction of Disney's Grand Californian Hotel & Spa, and the acquisition and re-branding of the Pan Pacific Hotel as Disney's Paradise Pier Hotel. At this time, the park was renamed as Disneyland Park to distinguish it from the larger complex under construction. Because the existing parking lot (south of Disneyland) was built upon by these projects, the six-level, 10,250-space Mickey and Friends parking structure was constructed in the northwest corner. At the time of its completion in 2000, it was the largest parking structure in the United States.

The park's management team during the mid-1990s was a source of controversy among fans and employees. In an effort to boost profits, various changes were begun by then-executives Cynthia Harriss and Paul Pressler. With the retail background of Harriss and Pressler, Disneyland's focus gradually shifted from attractions to merchandising. Outside consultants McKinsey & Company were brought in to help streamline operations, resulting in many changes and cutbacks. After nearly a decade of deferred maintenance, the original park was showing signs of neglect. Fans of the park decried the perceived decline in customer value and park quality and rallied for the dismissal of the management team.

Matt Ouimet, the former president of the Disney Cruise Line, was promoted to assume leadership of the Disneyland Resort in late 2003. Shortly afterward, he selected Greg Emmer as Senior Vice President of Operations. Emmer is a long-time Disney cast member who had worked at Disneyland in his youth prior to moving to Florida and held multiple executive leadership positions at the Walt Disney World Resort. Much like Walt Disney, Ouimet and Emmer could often be seen walking the park during business hours with members of their respective staff, wearing cast member name badges, standing in line for attractions, and welcoming guests' comments. In July 2006, Matt Ouimet left The Walt Disney Company to become president of Starwood Hotels & Resorts Worldwide.

The "Happiest Homecoming on Earth" was an eighteen-month-long celebration (held through 2005 and 2006) of the fiftieth anniversary of the Disneyland Park, also celebrating Disneyland's milestone throughout Disney parks worldwide. In 2004, the park underwent major renovations in preparation, restoring many classic attractions, notably Space Mountain, Jungle Cruise, the Haunted Mansion, Pirates of the Caribbean, and Walt Disney's Enchanted Tiki Room. Attractions that had been in the park on opening day had one ride vehicle painted gold, and the park was decorated with fifty Golden Mickey Ears. The celebration started on May 5, 2005 and ended on September 30, 2006, and was followed by the "Year of a Million Dreams" celebration, lasting twenty-seven months and ending on December 31, 2008.

Beginning on January 1, 2010, Disney Parks hosted the Give a Day, Get a Disney Day volunteer program, in which Disney encouraged people to volunteer with a participating charity and receive a free Disney Day at either a Disneyland Resort or Walt Disney World park. On March 9, 2010, Disney announced that it had reached its goal of one million volunteers and ended the promotion to anyone who had not yet registered and signed up for a specific volunteer situation.




Reference:
www.justdisney.com/disneyland/history.html